Why Airlines Will Regret The Transparent Airfares Act – Forbes.com

At the end of last month, the U.S. House of Representatives passed the Transparent Airfares Act of 2014, but let’s be blunt: the bill does the opposite of what the name implies, at least from the passenger point of view. If enacted, it would allow airlines to quote airfares excluding taxes and fees, which in some cases can come to nearly 50 percent of the ticket cost. Where’s the transparency in that?

The airline industry has been pushing the bill for a while now, and I get why: When tickets cost more, airlines sell fewer of them. And the airlines don’t want to look like the bad guys raising fares, when all they’re doing is passing along government-imposed taxes and fees.

Read the full story on my Forbes Seat 1A site.