Hilton Debuts Affordable ‘Tru By Hilton’ Brand For Millennials, Techies And Those Who Love Them

Hilton Hotels yesterday announced a new, mid-priced hotel brand that could be a game-changer. Tru by Hilton is designed to appeal to younger, tech-minded, design-savvy travelers on a budget, with rates about $90 to $100 per night.


Read the rest of the story on my Forbes Seat 1A site.