President Obama’s current visit to Cuba is the first time a sitting U.S. President has visited the island nation in nearly 90 years, and a milestone in the 5-plus-decade U.S. embargo on Cuba. At a time like this, it would be easy to reflect backward, but three major U.S. hospitality companies are looking forward; this past weekend Starwood, Marriott and Airbnb announced new opportunities in Cuba.
Read the rest of the story on my Forbes Seat 1A site.